Ghanaian musician, Nana Kweku Okyere Dua who is widely known as TiC TaC has revealed what you need to do in order to stay relevant in the Ghana music industry.
In his view, staying relevant as an artist is not about making music adding that if you want to stay relevant in the industry then you must be prepared to work harder.
He made this known during a recent submission on Adwumapa Mbre on Connect 97.1fm, and in his submission, he said;
“Staying relevant in the music industry comes with a lot of attributes. It’s not just making the music but what you are doing. What kind of music are you putting out, and how do you want people to see you?
Do you want to be a commercial product or just any other artist? These are questions you should ask yourself as an artiste, and while you ask, you need to tow a certain lane that would help you not to inflate yourself and many other things.
You have to be able to control your TV appearances, where you should go and don’t and even the kind of people you associate yourself with.”